DECEMBER 4, 2024

10:00 AM - 12:00 PM CET

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DECEMBER 4, 2024

10:00 AM - 12:00 PM CET

Is Meta Fueling
Growth or 

Burning Budget?

Discover if Meta is a goldmine or a money pit for your e-commerce.
Discover if Meta is a goldmine

or a money pit for your e-commerce.

Are you burning through budget on Meta without the results to show for it?

Are you burning through budget on Meta
without the results to show for it?

Join us on December 4 for the E-Commerce Growth Meetup where we’ll crack open the mystery of Meta. Get ready for a day of expert insights, hands-on tactics, and real-life case studies that’ll turn your Meta spend into a growth engine for your business.

Hosted by tribe47 and Sublime, this event is a must for marketers, founders, and e-commerce leaders eager to make Meta ads more effective.

Join us on December 4 for the E-Commerce Growth Meetup where we’ll crack open the mystery of Meta.
Get ready for a day of expert insights, hands-on tactics, and real-life case studies that’ll turn your Meta
spend into a growth engine for your business.

Hosted by tribe47 and Sublime, this event is a must for marketers, founders, and e-commerce leaders eager
to make Meta ads more effective.
The rise of AI has brought a wave of innovation to e-commerce, but knowing when to lean on algorithms and when to trust human intuition is key to success.

In this event, we’ll explore the practical realities of AI across multiple areas – from practical analytical tools and boosting ad creation strategy, to smart automation in ad campaigns and improving team management when it comes to processes and systems that are already put in place.

You’ll gain insights into the benefits and risks, allowing you to integrate AI thoughtfully while staying aware of its evolving nature and potential challenges. Learn how to embrace AI while recognizing its limitations as it still continues to develop.

AGENDA

Where Meta
Matters Most in
Your Funnel?

Let’s face it – Meta’s best results come when you know exactly where to use it. We’ll show you which parts of your funnel can benefit from Meta’s magic, whether it’s boosting awareness or driving those final conversions. Plus, we’ll reveal which ad creatives and formats work best for each stage, so your Meta strategy fires on all cylinders and delivers results where it matters most.

Where Meta Matters
Most in Your Funnel?

Let’s face it – Meta’s best results come when you know exactly where to use it. We’ll show you which parts of your funnel can benefit from Meta’s magic, whether it’s boosting awareness or driving those final conversions. Plus, we’ll reveal which ad creatives and formats work best for each stage, so your Meta strategy fires on all cylinders and delivers results where it matters most.

10:00 – 10:30 AM
Anna Nowak
Senior Performance
Specialist – tribe47
Michał Dybcio
Head of Creative – tribe47

How to Measure Meta Well to Scale Budgets

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How to Measure Meta
Well to Scale Budgets

Cheap clicks and low-quality traffic won’t grow your business. But how do you know if your Meta spend is really working? In this session, we’ll break down how to measure Meta’s performance using marketing panels, GA4 and Advanced Attribution. We’ll share insights into why Meta can be a powerful opener in your funnel, and how to look at results the right way (without panicking!). Real-life case studies included to show you exactly how to scale up smartly.

Cheap clicks and low-quality traffic won’t grow your business. But how do you know if your Meta spend is really working? In this session, we’ll break down how to measure Meta’s performance using marketing panels, GA4 and Advanced Attribution. We’ll share insights into why Meta can be a powerful opener in your funnel, and how to look at results the right way (without panicking!). Real-life case studies included to show you exactly how to scale up smartly.
10:30 – 11:00 AM
Arkadiusz Wiśniewski
CEO & Co-Founder
– Sublime

AREK WIŚNIEWSKI

CEO & Co-Founder

– Sublime

ANNA NOWAK

Senior Performance
Specialist – tribe47

MICHAŁ DYBCIO

Head of Creative

- tribe47

karolina dobkowska

Growth Marketing Expert

- tribe47

Ewa wysocka

CEO – tribe47,
Founder – PortalYogi.pl

PAULINA SKRZYPCZAK

Revenue Director

- Your KAYA

MARIUSZ LABUDDA

E-Commerce Director

- Sportano

PANEL DISCUSSION

Experts come together to debate the big question: Is Meta the growth machine we want, or a budget guzzler? With insights from industry leaders on metrics, channel synergy, and practical strategies, this is the panel you don’t want to miss.
11:00 AM – 12:00 PM
Ewa Wysocka
CEO – tribe47,
Founder – PortalYogi.pl
Mariya Kallagova
Mariya Kallagova
ex-CMO – Piesotto,
Creative Strategist
Mateusz Godała
ex-CEO – Displate,
Growth Consultant
Piotr Sitek
Piotr Sitek
Head of Performance

– Triverna
Marina Zavelion
Marketing Performance
Director – Tutlo

PANEL DISCUSSION

Experts come together to debate the big question: Is Meta the growth machine we want, or a budget guzzler? With insights from industry leaders on metrics, channel synergy, and practical strategies, this is the panel you don’t want to miss.
11:00 AM – 12:00 PM
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ABOUT

E-Commerce Growth Meetup is an online event series organized by Sublime and
tribe47, where we delve into the secrets of e-commerce, and help bring solutions
and strategies that support business growth.
Our formula consists of short 30-
minute-long speaker sessions on the topics that e-commerce business owners and
marketers struggle with, and a panel discussion with renowned experts where we
open the stage and discuss the ongoing e-commerce challenges in the ever-
changing marketing world. The event is free as our mission is sharing the
knowledge and experience with other business owners and marketers.

E-Commerce Growth Meetup is an online event series organized by Sublime and tribe47, where we delve into the secrets of e-commerce, and help bring solutions and strategies that support business growth. Our formula consists of short 30- minute-long speaker sessions on the topics that e-commerce business owners and marketers struggle with, and a panel discussion with renowned experts where we open the stage and discuss the ongoing e-commerce challenges in the ever- changing marketing world. The event is free as our mission is sharing the knowledge and experience with other business owners and marketers.
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ABOUT

WATCH OUR PREVIOUS EVENTS

strategic partners

BROUGHT TO YOU BY

We grow businesses online by designing
and implementing an end-to-end marketing strategy &
sales funnel
tailored to your needs. We could be a perfect match if your business is at growth stage, and if it operates
within one of the following models: online subscription,
online education or mono-brand e-commerce.

We grow businesses online by designing and implementing an end-to-end marketing strategy & sales funnel tailored to your needs. We could be a perfect match if your business is at growth stage, and if it operates within one of the following models: online subscription, online education or mono-brand e-commerce.

Sublime helps D2C and e-commerce brands identify
growth opportunities through sales and marketing data
analysis.
Among other features, it provides attribution
modeling, CLV and CAC calculations, and in-depth
customer segmentations. Sublime integrates with top tools,
serving as your dedicated data team to drive growth.

Sublime helps D2C and e-commerce brands identify growth opportunities through sales and marketing data analysis. Among other features, it provides attribution modeling, CLV and CAC calculations, and in-depth customer segmentations. Sublime integrates with top tools, serving as your dedicated data team to drive growth.

Where E-Commerce Challenges Meet Practical Solutions

Where E-Commerce Challenges
Meet Practical Solutions

© E-Commerce Growth Meetup. 2024